Salvation Army

Three stop motion ads for Salvation Army's Christmas campaign. We wanted to demonstrate how a few coins can help Salvation Army change people’s lives.

There were three films altogether covering food, shelter and clothing. Each one shows transformation triggered by a small donation.

Client: Salvation Army Canada
Agency: Grey Toronto
Creative Team: James Ansley & Yusong Zhang
Agency Producer: Sam Benson

Production Company: Nexus
Director: Johnny Kelly
ECD: Chris O’Reilly                            
Producer: Isobel Conroy                              
Project Lead: Mark Davies
Design & 2D Previs: Johnny Kelly
Production Manager: Zoe Verrier-Stunt & Fernanda Garcia Lopez

Director of Photography: Matthew Day
1st Assistant Director: Caspar Campbell
Camera Assist: Christophe Leignel
Electrician: Gary Welch
Art Director: Andy Gent
Modellers: Josie Corben, Roddy MacDonald, Mick Chippington, Nick Verrier-Stunt
Stop Frame Animators: Matthew Cooper & Gary Cureton
Compositing: Rob Ward & Alasdair Brotherston
Post Production / Grade: Time-Based Arts
Lettering: Steven Bonner

Sound Design: Fonic
Foley Artist: Sue Harding